For first-time authors, embarking on the journey of writing fiction (or any book, for that matter) begins with a single, crucial step: deciding to start. But successful authors know a secret: preparation matters more than the first word. The number of aspiring writers who sit down to finally write that book, only to give up a few chapters in is staggering. And that’s exactly why publishing a book, let alone making a success of it on the market, is an achievement in itself.
But a compelling story idea alone cannot guarantee success in publishing. The greatest odds stem from thorough market research, strategic planning, and building a career author mindset—all of which form the foundational underpinnings that help writers evolve from hobbyists to pros.
So, in this article, we’re going to eschew the traditional kind of advice you might see when you’re wondering how to start writing a book, and pull things right back to the nucleus: how you can start writing a book with a career author’s perspective. Along the way, we’ll explore the 5 core preparations that can set you up for success before you even begin.
1. Develop a Career Author Mindset Before Writing Your Book
Before you start writing your book, it’s important to cultivate a career author mindset. Professional writers see their craft differently from hobbyists and treat writing as a business rather than just a creative outlet. A career author is committed to mastering their craft, understanding the intricacies of the publishing industry, and building a sustainable career. Early adoption of this mindset is all about setting a foundation for long-term success—recognizing that creative writing is both an art and a business venture.
Hobbyist writers often approach writing as a leisure activity, without the pressure of deadlines or the expectation of financial gain. Their writing project may be driven purely by passion, with no set goals for completion or publication. In contrast, career writers view their writing as a profession. They are committed to their craft, setting deadlines and working steadily towards completing and publishing their work.
While hobbyists might write when inspiration strikes, career authors understand that success requires more than fleeting motivation. They engage in regular writing exercises and treat their writing as a job, seeking regular, consistent output instead of waiting around for the muse to appear.
Emotional management is also an important—albeit quite difficult—skill to cultivate in the publishing industry, with most career authors being able to remain professionally composed while facing rejection. Remember: it’s part of the process; rejection of a specific work is not a reflection of your worth as a creative or as an individual. In fact, if you need a little boost in this arena, check out this inspiring list of big-name authors who faced extended periods of rejection.
Set writing goals!
Career authors need clear, measurable objectives to start writing a book, like specifying count goals of 500 words a day or successfully setting plot points for plot development during working hours.
Plan your week ahead of time with a list of set goals, mixing it up between writing prose and structuring your story, figuring out your plot, developing your characters, etc. One day might focus on putting words to paper, while another could be focused on mapping out your Act 1 plot points, for example.
However you like to mix it up, writing goals should still be SMART: Specific, Measurable, Achievable, Relevant, and Time-bound—but they aren’t completely set in stone; they serve as a guide and can be adjusted as needed to fit your circumstances.
Celebrate small victories as you go, which helps with maintaining your enthusiasm and momentum. Even if things get slower than you’d hoped because life has other plans, remember that each step forward is still a step forward. Progress is progress. Track it, watch it, and remind yourself of how far you’ve come. Goals aren’t a box to place yourself in: they’re a guide to keep you focused, and a mirror that reflects your achievements.
Develop a writing schedule and writing space
Career authors thrive on a consistent writing routine. Developing a writing schedule and dedicating specific writing spaces are pivotal steps in establishing a productive pattern.
Professional writers like Stephen King block their writing time and treat these slots as seriously as client meetings—and you should, too. This kind of structured approach ensures consistent progress, turning the daunting task of book writing into manageable pieces. Even if it’s just a single sentence, the act of writing daily sharpens your writing skills and keeps your creative juices flowing.
A sustainable approach works best. Short, regular writing sessions, perhaps supported by writing prompts and exercises when you’re feeling stuck, beat sporadic long stretches. Start small with 30-minute daily sessions and build your stamina gradually. This method prevents burnout and builds good writing habits, stronger routines, that support your career goals.
Your writing space, whether a quiet corner in your home or a local café, should inspire creativity and minimize distractions, allowing you to focus solely on the actual writing process and resist the urge to fiddle around or doomscroll on social media. Make sure you have what you need—things such as noise-canceling headphones, a note-taking app, book writing software, and your favorite editing tool—with you at all times to support your productivity.
2. Research Your Target Market
This is where things get really interesting. Before you start writing the book, it’s crucial to understand who you’re writing for. Researching your target market involves identifying the ideal reader who would be most interested in your story—so you can make smart decisions not only about the content and style of your writing, but also your marketing strategies post-publication. Understanding your audience’s preferences, interests, and reading habits can significantly influence the direction and tone of your book.
Conducting market research also helps in positioning your book to fill gaps in the marketplace. Analyze current trends within your genre, and you can pinpoint both what readers there are enjoying and what they’re crying out for that isn’t being fulfilled.
Analyze successful authors in your genre
Analyzing the work of successful authors in your chosen genre is invaluable. Observe their writing style, how they develop characters, and the way they structure their plots. For the nitty-gritty of writing style, from individual word choice to sentence structure, pacing and more, AutoCrit Pro delivers a vast range of style comparisons across all major genres and a list of 100+ bestselling authors.
This analysis can offer insights into what your target audience likes to see, and sets the tone for successful storytelling. Pay attention to your fellow authors’ career paths as well, noting how they built their audiences and leveraged different platforms for marketing their work.
That said, while it’s beneficial to learn from established authors, it’s equally important to find your unique voice. We’ll talk a little more about that soon, but be sure to use your findings as a source of inspiration, not imitation. You’re not here to be a rip-off merchant, but to combine successful strategies with your original ideas to create a distinct book that appeals to your target readership.
Identify market gaps and opportunities
In any genre, identifying market gaps and opportunities is essential for writing books that stand out. Research your genre thoroughly, and you can reveal themes, settings, or character types that are underrepresented. These gaps represent a chance for you to bring something new to the table—a fresh perspective, untold stories, and creative spins on well-worn tropes. Fill those voids!
Opportunities might also lie in merging genres or exploring new trends. Keep an eye on emerging interests and how they could influence reader preferences, rather than publishing a book that just disappears among the current noise.
Understand reader expectations
Understanding reader expectations is crucial in crafting a book that meets, if not exceeds, those anticipations. Experienced writers know that aligning their writing with what readers seek in a particular genre can significantly impact the book’s reception—and this doesn’t only extend to the book’s story or themes, but even its visual representation on shelves. Genres like horror, thriller, fantasy or sci-fi all have their own established “vibe” that leaps (or, at least, should leap) from the shelf as soon as you see the book cover design. The next time you’re in a bookstore or airport, take a minute to stand in front of a genre’s shelf and take in the consistency of tone across the covers. It isn’t hard to see—and that’s for good reason.
Also, whether you’re seeking to enter the world of traditional publishing or going it alone as a self-published author, it’s always worth noting that no reader enjoys a book that’s littered with grammar and spelling errors, or terrible formatting. Sure, everything starts with a rough draft, but do ensure the manuscript is thoroughly revised and polished before publication.
One more note on this topic: making use of beta readers is an effective strategy to gauge how well your book meets these expectations. Their feedback can provide valuable insights into the strengths and weaknesses of your manuscript, highlighting areas for improvement. Incorporating writing tips and strategies from successful authors and making diligent revisions based on beta reader feedback are key steps for refinement before you publish your book.
3. Build Your Author Brand Strategy
It’s essential to not just think of your book in isolation, but as a part of your overall brand as an author. Your brand identity shapes how readers notice you—how your work stands apart from others, recognizable at a glance. It encompasses everything, from the themes you explore to your unique voice and online presence, and even the font you might use for your name on each of your covers. It’s about creating a cohesive image and message that resonates with your audience and remains true to your personal vision and vibe.
Find your author voice
Defining your unique voice and style is the cornerstone of your brand strategy. This voice will be your signature. It’s the way you tell stories, the perspective you bring, and the emotions you evoke. Nailing down your particular “writing voice” can feel quite ethereal, though—many authors swear they don’t even have one that they can pinpoint—but rest assured it exists. This voice develops over time (usually after plenty of work on your craft and battles with writer’s block), shaped by your experiences, beliefs, and the way you see the world. It reflects your values, interests, and the messages you seek to share. It’s what makes your readers come back for more, as they find something in your writing that speaks to them on a personal level. Whether that’s a deep, emotional level or just in terms of sheer entertainment is entirely subjective!
Create your author mission statement
Your author mission statement is a reflection of your goals, values, and the impact you wish to have through your writing. It’s your guiding light, keeping you focused and motivated, especially during times of doubt or creative challenges. Sit down for some quiet reflection about why you write, and the unique contribution you want to make to the literary world. Is your aim to provide entertainment and escape from everyday life? To enlighten, or inspire change? What kind of legacy do you want to leave through your writing?
In your mission statement, include any aspirations you might have. New York Times bestselling author? You bet! Blockbuster film adaptation with full red-carpet premiere? Go for it! A shout-out on your favorite TV book club segment? That’s sure to feel great.
Writing these down isn’t just for some imaginary prestige, but to act as a symbol of, or a compass pointing toward, the impact you aim to achieve with your work. By clearly articulating your mission, you provide yourself with a roadmap that aligns your writing projects with your overarching career goals, making each word you write a step towards fulfilling your vision.
Build your online presence
Sorry, but you can’t escape it. Especially as a first-time author, today you need an online presence.
This is your direct line to readers, publishers, and the broader community. Get started as soon as you can with a professional website, your home base on the internet. It doesn’t have to be complicated; start with a simple, user-friendly site that includes:
- A compelling author bio
- Information about your books
- An email newsletter signup
- A blog to connect with readers through articles and content
- Social media links
- A press kit
Here, you can work on building your own captive audience. Choose a couple of social media platforms (don’t spread yourself too thin trying to handle them all), where you have additional channels to engage with readers, share insights into your writing process, and promote your work.
Don’t worry if you don’t have much (or any) writing on the market right now. The sooner your site is live, the sooner you can start creating content and having conversations. Online visibility takes time to achieve for any brand, so the best time to start is always yesterday. Speaking of branding, your online persona should mirror the author brand you’re building—again, leaning back into consistency. Use the same tone and style that you do in your writing, and ensure your visual elements align with your brand.
That said, engaging with your audience online isn’t just about promotion; it’s about building genuine connections and communities around your work. In the end, you can forge your own devoted cult of followers eager to snap up whatever you set down.
4. Create Your Career Blueprint
Creating a career blueprint is like drawing a map for your journey as an author. It outlines where you are, where you want to go, and the steps you need to take to get there. Just like your initial goals, this blueprint is not set in stone, but is a flexible guide that can evolve as your career takes shape.
Set short and long-term career goals
Setting short and long-term career goals gives your writing direction and purpose. Whether it’s finishing a manuscript, securing an agent, or self-publishing your first book, these goals act as milestones on your path to success. But it’s not just about the end goals. The process—daily word count, plot development, and honing your craft—is equally important.
Short-term goals might include finishing a draft, starting a blog, or joining a writers’ group. These are immediate, achievable steps that build momentum. Long-term goals, like becoming a full-time author, require more time and dedication. Those are the “big picture” aspirations that inspire your daily efforts. Both types of goals are important; short-term goals keep you moving forward, while long-term goals remind you why you started.
Think back to SMART principles: your goals should be specific and measurable.
Outline your book pipeline
Outlining your book pipeline is a strategic approach to managing your writing projects. It involves planning not just your current book from start to finish but also future projects. This can include writing a nonfiction book, exploring different genres like science fiction or historical, and even branching into short stories or articles.
Successful businesses run on successful systems, and so can a successful writing career. From initial planning of plot points and how you outline your story, through to the methods you use to develop your characters, the schedule for writing your first draft, and the timeline for your editing process, your “book pipeline” is a step-by-step process that you’ll follow each time you put a new idea into production.
Think about multiple income streams
Your career blueprint should also consider the practical aspects of a writing career. This includes understanding the publishing industry, building a professional network, and exploring multiple income streams. Whether through traditional publishing, self-publishing, or other creative avenues, diversifying your income ensures sustainability in your career.
Beyond book sales, consider opportunities like writing workshops, speaking engagements, or freelance writing. You might be surprised at the number of bestselling authors who bolster their creative writing careers through work in commercial copywriting, for example. Each stream requires different skills and marketing, essentially being a business in itself, but together they can create a robust income model for any career author.
Exploring digital products, such as instructional eBooks or online courses on writing, can also open new revenue paths. The key is to leverage your expertise and passions to create value for your audience. By diversifying your income sources, you’re not just securing your financial future; you’re building resilience into your writing career so you can continue to do what you love, no matter the market conditions.
5. Establish Your Support System
Every author needs a support system—a network of mentors, beta readers, peers, and fellow professionals who can offer guidance, feedback, and encouragement.
Find writing mentors
Finding a great writing mentor is like finding the key to a hidden door. A mentor has already walked the path you’re on and can guide you through the maze of challenges you’ll face. They offer personalized advice, share their mistakes so you can avoid them, and provide encouragement when the going gets tough. Imagine having someone who has been there and done that, cheering you on from the sidelines!
But where do you find these mentors? First, you can try leveraging existing relationships with established authors, if you have any. If not, maybe it’s time to get social—get out there and make some friends! Some professional writing organizations will also offer mentorship programs, which can be a fantastic benefit if you’re able to join. Additionally, writing workshops and literary events are goldmines for connecting with potential mentors.
If you’re stuck, there’s always money. You could hire a professional writing coach who can help with all aspects of your writing journey, from the writing craft itself, through to working on major story elements and acting as a sounding board for new ideas or crazy plot twists. They can also make for excellent beta readers.
Whichever path you take, always remember the relationship with a mentor is two-way. Be respectful of their time and be open to feedback, even when it’s tough to hear.
Join professional writing organizations
Professional writing organizations are like clubs where writers help each other grow. Whether you’re into novels, short stories, or non-fiction, there’s an organization for you. These organizations often host workshops, seminars, and networking events that can be goldmines for learning. Plus, they provide opportunities to meet other writers, share your work, and find beta readers. It’s like being part of a team where everyone wants to help you score a goal.
Membership can also give you access to exclusive databases of agents or publishers, job listings, and contests. Some well-known organizations include the Writers Guild of America (WGA), Mystery Writers of America (MWA), International Thriller Writers (ITW), the Science Fiction & Fantasy Writers Association (SFWA), the Horror Writers Association (HWA), and the Society of Children’s Book Writers and Illustrators (SCBWI). Check their benefits and find one that aligns with your writing goals. Joining could be the step that propels your writing career forward.
Build relationships with industry professionals
Building relationships with literary agents and others in the publishing industry can seem daunting, but it’s crucial for your career. Think of these professionals as bridges between your written book and its readers. Literary agents, in particular, can champion your work to publishers, negotiate contracts, and guide you through the editing process. Start by attending book fairs, writer’s conferences, pitch sessions, and industry meetups. These events are great for making connections and learning more about the business side of writing and publishing.
Engaging with industry professionals online through social media and forums can also be beneficial. Share how your writing journey is progressing, ask questions, and participate in discussions. Remember, building these relationships is about genuine connection, not just what they can do for you. Don’t be a sycophantic creep—speak with those whose work genuinely interests you, be polite, and always express gratitude for their time and advice.
Connect with successful self-published authors, too, even if your own goals are set on traditional publishing. Publishing a book, and making a success of it, is no mean feat—and self-published authors are wearing every hat in the room when it comes to their business. If they’re doing well, it’s obvious they have their own mindset, processes, and business skills on point and could prove a treasure trove of guidance for you.
With patience and persistence, these connections can open doors you never knew existed.
Ready to Think Like a Pro? – Don’t Miss Our Upcoming Workshop Series!
We hope you’ve found some useful guidance here today, and that one thing rings true:
When you’re wondering how to start writing a book, it’s best in the long run to rewind and approach writing and publishing with professional precision from the very start.
After all, we write to be read—and thinking like a career author from the off gives you the best chance of spreading your stories, and your message, far and wide.
Whether you have an eye on traditional publishers or plan to do it all yourself, it’s time to start taking stock of your intentions, set goals, uncover your ideal reader, think a little about marketing and promotion, make some connections… and then get started on writing your first draft.
As a final thought, remember the adventure doesn’t end once you’ve written your book.
Publishing a book is a significant milestone, yet it’s also the beginning of a new chapter in your career. Whether you find inspiration in the suspense of the Hunger Games or the dystopian precision of George Orwell’s “it was a bright cold day in April, and the clocks were striking thirteen,” your unique voice and dedication are what will set you apart. As you continue to develop your author brand, engage with your support system, and make readers happy, you’re not just writing stories—you’re building a legacy.
Be sure to check out AutoCrit’s upcoming series of 1-hour “How To” workshops, dedicated to helping you:
- Write to market
- Launch effectively
- Get reviews
- Build a community
- And, ultimately… sell more books!
We’ll walk you through proven strategies for pricing, advertising, keyword optimization and more, including direct sales tactics, setting up an online store, and crafting compelling product pages.
Don’t miss out on this series of essential tools and techniques to achieve and sustain the career you deserve. Book your spot for the entire series right here.
