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The Business of Writing: Branding/Promotion/Marketing

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Image of computer with "Brand" on the screen.
Image of an author signing a book.
An author typing on a typewriter.

But I Could Write That, Too: The Promises and Perils of Changing Your Writing Brand

For writers, the grass can often seem greener on the other side of the genre fence. Maybe you’ve been toiling away at your Regencies’ but you hear that Paranormal Romance is hot, and you think, ‘Hey, I’ve got a great idea for a paranormal!’ Or, perhaps you’ve been making good sales on your contemporaries, but […]

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Creating a Promotion Target List
Creating An Internet Identity For Authors

Creating An Internet Identity – For Authors

Article posted by Nina Davies with the permission of Cheryl Kaye Tardif. October to December is usually the busiest season for anyone wishing to promote their books. This is the time to schedule book signings at bookstores, readings at libraries and cafes, and it’s also the time to fork out advertising dollars. Books don’t sell […]

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Creating your own name brand
Getting your brand ready for conferences
How to increase name recognition author